Remember the ATO’s recent $50,000 video on the cash economy?
WasteWatch could barely keep its eyes open, and yet, at the time of writing, the video had received nearly 6,000 hits on YouTube.
And that certainly puts a Department of Infrastructure and Regional Development video to shame.
See, the Department recently spent about $70,000 of taxpayer money producing a YouTube clip detailing the Abbott government’s infrastructure spending, according to a recent estimates hearing in front of the Rural and Regional Affairs and Transport Legislation Committee.
So far, only half the number of people who have watched the ATO’s offering have watched the Department’s video.
And that works out to be about $22 per view.
But creating true cinematic glory can be an expensive enterprise, and WasteWatch certainly respects that. Don’t you agree?
William Shrubb, Research Assistant
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